Monday 19 December 2016

Get Back on the Road After Sending the Wrong Email

Over Memorial Day weekend, I took a road trip with my twin sister through Northern California. Before we embarked on our journey, we prepared for everything we needed (or so we thought): directions, extra snacks, water, and a good road trip playlist. However, nothing could have prepared us for the fact that anything can happen on the road, such as a flat tire or getting lost.

Tuesday 6 December 2016

3 Strategies for Maximizing Email Deliverability

Let’s get one thing straight: deliverability is sexy. Don’t let anyone tell you otherwise. It’s the only way your emails get seen, opened, and clicked on. And if you can increase your deliverability by even just 1%, it can have a significant impact on your ROI.